Instagram is introducing a feature that could be a game-changer for productivity and multitasking. The platform is testing a Picture-in-Picture (PiP) mode for Reels, ensuring that your video-watching sessions no longer have to come to a halt the moment you need to do something else on your device.
This new functionality allows a Reel to shrink into a small, movable window that stays on top of other apps. You can continue watching a tutorial or enjoying a creator’s content while you answer an urgent email, check your calendar, or take notes. This transforms Reels from a full-screen, dedicated activity into a flexible, background experience. A small group of users is currently testing this workflow enhancement.
The benefits extend beyond mere convenience. For creators, this feature means their content is more likely to be watched to completion, as viewers can stay engaged even when distracted by other tasks. This could be a powerful tool for increasing audience retention. For those who prefer the old way, a simple off-switch will be available.
In another move to improve user workflow on different devices, Instagram has also launched its dedicated iPad app. This new version offers an optimized layout for larger screens, making it easier to navigate and consume content, further proving the platform’s commitment to a more versatile user experience.
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